Mobile Advertising Research

• 4INFO Research

  AdHaven is the first mobile ad platform to leverage mobile data against online data to produce targeting results similar to what is currently enjoyed in the online world.
  AdHaven creates mobile audience segments that operate in conjunction with our data partner’s online and real-word audience segments to provide insight into our mobile audience.

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  Using Mobile to Target Automotive Consumers

  In this report we focused on the profile and behavior of automotive consumers in the AdHaven Audience Network.

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  Insights on the Mobile Consumer

  In this report we examined the characteristics and on-line shopping behavior of consumers who viewed ads on the AdHaven Audience Network.