Mobile Advertising Case Studies
Innovative mobile ad campaigns deliver the best possible performance and ROI.
See how our clients did it on the AdHaven Platform.
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Pepto
“Eat, Drink & Be Covered”
Learn how AdHaven targeted weekend warriors to encourage them to bring Pepto-Bismol wherever they go.
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Porsche
Showcasing the Porsche 911
Porsche wanted to showcase the Porsche 911 DNA, and by using the AdHaven platform and Datalogix data to deliver targeted ads, Porsche achieved outstanding results.
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Zyrtec
Reaching Allergy Sufferers
Zyrtec wanted to be the top choice for allergy medication, and AdHaven provided mobile banners targeted to people with specific purchase behaviors and active outdoor lifestyles.
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Marines
Exploring the Marine Corps
The Marines wanted to encourage young males to learn about the Marine Corps story, learn how AdHaven delivered reach for the Marines.
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Microsoft
Microsoft Reaches Students and Parents
Microsoft wanted to drive awareness and interest for Office 2010 during the back to school season, informing students of software like OneNote, PowerPoint and Word. To reach out to parents and kids, Microsoft leveraged the AdHaven Audience Network and targeted kids and families when they were making purchase decisions.
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Ford
Driving Awareness and
App Downloads for FordFord wanted to promote the new Ford Mustang slogan “Do Mess With Perfection” by engaging fans in a new and different way. The AdHaven team built out custom app solutions for Ford, and promoted the Ford Mustang across the AdHaven Audience Network.
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Kmart
Announcing Local Store Grand Openings
Kmart wanted to reach out to the local community to announce new Kmart locations. Leveraging the AdHaven Platform’s location targeting capabilities, Kmart ran display and SMS ads across the AdHaven Audience Network geotargeted to local smartphones.
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Fanta
Fanta Brings “Play” Messaging to Teens
Fanta wanted to fully engage their audience with their “play” messaging, and the AdHaven developed a true 360-degree program including app integration, mobile display and SMS to completely engage teens with the Fanta brand.
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Stelara
Stelara Reaches Out to Patients
To reach out to patients suffering from psoriasis, Stelara reached a very niche audience through the AdHaven platform.
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Hartz
Targeting Pet Product Buyers
Hartz wanted to reach pet buyers to introduce a new chew product. Using AdHaven’s Audience Targeting to identify pet product buyers, Hartz offered promotions via mobile web, text messaging, and a custom mobile application.
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Energizer Battery
Special Promotional Campaign
Energizer Batteries offered a special promotion targeted at parents, designed to drive sales of Energizer batteries and increase awareness of the brand. In order to reach this busy target audience, 4INFO created a mobile touch point campaign through mobile app sponsorship and mobile advertising.
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National Restaurant
Promotional and Branding Campaign
In a time when families are watching every dollar, a family restaurant wanted to get the word out about their promotional pricing on an affordable and kid-friendly dinner. Reaching busy moms on their phones, this campaign raised brand awareness, purchase intent and brand favorability.
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Universal Pictures
Feature Film Launch Campaign
To support the launch the romantic comedy “Forgetting Sarah Marshall”, Universal Pictures wanted to reach the broadest possible audience, including mobile users. The impact of the branding campaign on mobile users was profound, drawing thousands of viewers to the mobile video trailer and significantly increasing both brand awareness and purchase intention.

